Rhone Utilized Custom Actions and a Detailed Integration to Create a High-Performing Rewards and Referral Program

As a high-volume Shopify store, the Rhone team came to Swell with a goal of integrating their program as deeply into the rest of their site as possible. Learn how Swell helped Rhone create a program which has returned over 5x thus far.

2.4M

POINTS EARNED

18K

ACTIONS TAKEN

10+

EMBEDDED SDK ELEMENTS

5.3X

ROI TO DATE

#

Swell Integration:

Rhone is rapidly becoming a leader in the men's activewear space; in fact, with a focus on innovative materials and cutting-edge technology, the brand was named "2016's hottest men's activewear brand" by Forbes Magazine. When it came to setting up a rewards and referral program, Rhone approached Swell with the important requirement that any customer-facing items perfectly match their innovative style.

Rather than using the standard "rewards box", we instead suggested our Javascript SDK, which allows merchants to tailor Swell to their site, and not the other way around. With guidance throughout, Rhone's technical staff was able to implement a deeply-integrated program which rewards customers for a variety of actions, including not only referrals and purchases, but also the completion of a "lifestyle quiz" which is unique to Rhone's business.

Results:

Rhone's program has only continued to increase in popularity since launch. Over two million points have been distributed in short order, and hundreds of customers have redeemed their points for discounts and free products.

In addition, Swell's Actions API has paid dividends as well; thousands of customers have earned points for completing the business-specific "Lifestyle Quiz", which is turn has yielded mission-critical insights into Rhone's customer base and typical buyer personas. By ensuring that Swell fit specifically to the merchant's needs, we've been able to create a program which complements and furthers the quickly-emerging brand.

The team at Swell has been phenomenal to work with. They worked hand in hand with our internal team to truly customize the application exactly how we envisioned. They didn't nickel and dime us when we had questions or refer us to their generic help guide - they took the time to help us. We highly recommend not only the Swell application, but the team that's behind it.

ADAM BRIDEGAN

VP DIGITAL

#

Ready to supercharge your revenue, too?

Click below to begin integrating Swell with your site, or talk to someone on our team about how we can tailor our program to fit your needs and goals. Demos available to merchants with 400+ monthly orders.

ADD TO YOUR SITE REQUEST A DEMO