Rhone is rapidly becoming a leader in the men's activewear space; in fact, with a focus on innovative materials and cutting-edge technology, the brand was named "2016's hottest men's activewear brand" by Forbes Magazine. When it came to setting up a rewards and referral program, Rhone approached Swell with the important requirement that any customer-facing items perfectly match their innovative style.
Rhone's program has only continued to increase in popularity since launch. Over two million points have been distributed in short order, and hundreds of customers have redeemed their points for discounts and free products.
In addition, Swell's Actions API has paid dividends as well; thousands of customers have earned points for completing the business-specific "Lifestyle Quiz", which is turn has yielded mission-critical insights into Rhone's customer base and typical buyer personas. By ensuring that Swell fit specifically to the merchant's needs, we've been able to create a program which complements and furthers the quickly-emerging brand.